Dis-Chem Pharmacies has an opportunity available for a Sales Channel Specialist (Paid Media) to join their team based in Midrand. This position is responsible to develop and implement innovative strategies to drive the sales of multiple paid media advertising channels including print and various digital and social media platforms. Partner with all Suppliers, Category Buyers, and internal marketing teams to build relationships, identify new business opportunities, and maximize revenue potential.

Minimum Requirements

Essential:

• Grade 12 – Matric or Senior Certificate
• Minimum of 5 years’ experience in an Advertising / Sales role. Proven experience in omni channel sales or a related field
• Degree in Business, Marketing, Sales & Marketing or related field.

 

Job Description

Marketing and Sales Operations:

• Collaborate with the marketing team, category buyers and suppliers to develop and implement omni channel sales strategies to drive advertising revenue, traffic and sales.
• Effectively plan, sell, and implement sales strategies to ensure a seamless customer experience across all channels.
• Ensure revenue targets are achieved and drive growth by selling all advertising opportunities.
• Coordinate and oversee the implementation of all marketing campaigns.
• Collaborate with the e-commerce team to optimize the online shopping experience.
• Ensure suppliers are billed for all marketing elements completed.
• Ensure that all relevant documents are saved on the relevant share drives.

Sales Operations:

• Build and maintain good relationships with suppliers and internal departments to drive sales and meet revenue targets
• Source advertising for both print, digital and social platforms in line with specific content planned, promotions, product launches, awareness and brand building initiatives.
• Effectively communicate with suppliers, buyers and co-departments regarding relevant marketing / advertising opportunities.
• Ensure deadlines, budgets and targets are adhered to.
• Compile booking forms, keep booking schedules updated and accurate at all times and liaise with suppliers and ad agencies to ensure all marketing material is submitted on time.
• Responsible to proof-read advertising material and ensure the approval processes are adhered to and any amendments on artwork are implemented.
• Ensure products advertised on the digital publications are listed online.
• Implementation of best practice guidelines and follow company processes.

Research & Continuous Improvement:

• Keep abreast of industry trends to contribute towards the quantitative and qualitative research and identify opportunities to enhance customer experience and grow market share on digital and print platforms.
• Analyse all digital and social activities and develop recommendations based upon the performance results and effectiveness in meeting business objectives.
• Utilise various Web analytic tools to measure the performance of campaigns.Stay up to date on industry trends and best practices in omni channel sales.

Stakeholder Relationship:

• Serve as the key liaison between marketing, online, buyers, suppliers, and other internal departments.
• Build and maintain good relationships with all stakeholders.
• Liaise with stakeholders responsible for inbound workflow on new and upcoming work to effectively plan this into the current schedule.
• Effectively communicate regarding marketing campaigns, requirements and deadlines to internal and external stakeholders.
• Build and maintain relationships with key stakeholders.

Reporting:

• Provide post campaign reports to analyze overall performance and identify trends and opportunities for growth and make recommendations for improvement.
• Provide proof of campaign execution and full reports to suppliers.
• Monitor results of digital marketing campaigns and report any successes or shortcomings to the manager.
• Update the tracking documents and schedules daily.
• Compile any ad-hoc reports for management when required.

General:

• Adhere to Dis-Chem Policies, Standard Operating Procedures and Health and Safety rules and regulations.

Competencies: 

Essential: 

• Sales and Marketing. Knowledge of e-commerce platforms, digital marketing strategies
  
• Able to conduct multiple complex tasks simultaneously and be highly productive without needing much supervision. 
• Strong analytical skills and the ability to interpret data using analytics tools
• Ability to use tools, skills and concepts of marketing and sales acumen.
• Read, write and speak fluently in English. Be able to communicate accurately both verbal and written with all stakeholders. sales and negotiation skills.
• Ability to build and maintain good relationships with staff and suppliers. Effectively plan and organize daily, monthly and annual activities. Problem solving and initiate action.
• Effectively accomplish tasks by considering all aspects involved and adhering to all processes.
• High attention to detail, analytical and effective in time management and project coordination.
• Oversee all campaigns and reporting implemented
• Microsoft – Word, Excel, PowerPoint, Outlook, Google Analytics, Design tool, Adobe suite, Project management tools.

 

Special conditions of employment:

• South African
• MIE, clear criminal and credit
• Driver’s license and own reliable transport 

Remuneration and benefits: 

• Market Related Salary
• Medical Aid
• Provident Fund
• Staff Account

 

ONLY SUCCESSFUL APPLICANTS WILL BE CONTACTED. IF YOU HAVEN'T BEEN CONTACTED WITHIN TWO WEEKS AFTER THE CLOSING DATE CONSIDER YOUR APPLICATION AS UNSUCCESSFUL. 


Dis-Chem Pharmacies is an equal opportunity employer. Dis-Chem’s approved Employment Equity Plan and Targets will be considered as part of the recruitment process aligned to Dis-Chem’s Employment Equity & Transformation Strategy. Dis-Chem actively supports the recruitment of People with Disabilities.